Strategic goal of learning
We consider personal commitment and motivation to be a matter of course. We work together responsibly and with commitment, using flexible, cooperative forms of work. We want to educate our employees to act independently in order to be able to meet the jointly defined goals and to be able to carry out a target/actual comparison.
Strategic Goal 1
Introduction of sustainable products
Derived operational targets:
Product launch sustainable stationery inclusion in the current catalogue
Inclusion in the MARKETPLACE
Advertising measures by sending out offers, advertising on Instagram
Date: 15 January 2026 at the latest
Measuring variable:
Instagram post
Image in the product catalogue
Ordering by customers
Departments: Marketing and Sales Department
Strategic Goal 2:
Promotion of the self-organization of our employees
Derived operational targets:
After the training phase (work independently and independently from 01 November 2025)
From this point on, questions to the management only in special cases
Measuring variable:
Number of questions to the management
Department: all
